Privacy Policy
Last update on October 29, 2026
Who we are
This Privacy Policy explains how Luxus Capital, LLC, a Florida company (“Luxus Capital,” “we,” “us”), handles information about visitors to luxuscap.com (the “Site”). The Site is an informational gallery and editorial site about rare and collectible firearms, intended for visitors in the United States who are 21 or older.
Information we collect
Information you give us. We collect information when you choose to fill out one of our forms:
- Contact form: first and last name, email address, phone number, country, request subject and your message.
- Mailing-list form: name and email address.
Nothing is sold on the Site. Purchases happen on luxus-collection.com, which is run by our affiliate Luxus Collection LLC under its own terms and privacy policy.
Information collected automatically. Some tools on the Site collect information from your browser or device. Which tools run depends on your cookie choices.
- Always on (strictly necessary): the age gate remembers that you confirmed you are 21 or older. The cookie banner remembers your cookie choices. Our page builder stores a small amount of data in your browser so pages display correctly.
- Always on (security): Google reCAPTCHA protects our forms from spam and abuse. It sends browser and device signals to Google.
- Only if you accept (analytics): Google Analytics collects your IP address, device and browser details, the pages you view and the terms you search for on the Site, and sends them to Google.
- Only if you accept (marketing): a WooCommerce attribution feature records how you arrived at the Site, such as the source, campaign and type of device.
Our website hosting provider may also automatically record technical information, such as your IP address and browser type, when you visit the Site.
How we use information
We use the information described above to:
- Respond to your questions and requests.
- Send you news and marketing emails. Every marketing email includes an unsubscribe link.
- Remember your age confirmation and your cookie choices.
- Protect our forms and the Site from spam, fraud and abuse.
- Understand how visitors use and find the Site, and improve it (only if you accept analytics or marketing cookies).
- Comply with the law, enforce our Terms of Use and protect our rights.
Cookies and similar technologies
Cookies are small text files a website stores in your browser. Local storage and session storage are similar browser features. We group them into four categories:
- Strictly necessary: needed for the Site to work. Always on.
- Security: protect our forms. Always on.
- Analytics: help us understand how the Site is used. Off until you accept.
- Marketing: record how you arrived at the Site. Off until you accept.
How the cookie banner works. When you first visit, a banner lets you choose Accept all, Reject all or Customize to choose categories one by one. Analytics and marketing tools do not run until you accept them, and Google consent mode is set to “denied” until you do. You can change your choice at any time with the Cookie settings button on the Site. You can also block or delete cookies in your browser settings, but parts of the Site, such as the age gate, may not work as expected.
Cookies and storage used on the Site
Name | Provider | Purpose | Category |
|---|---|---|---|
age_gate | Luxus Capital | Remembers that you confirmed you are 21 or older | Strictly necessary |
kncc_consent | Luxus Capital | Stores your cookie choices | Strictly necessary |
wp_consent_functional | Luxus Capital | Stores your cookie choice for this category | Strictly necessary |
wp_consent_statistics | Luxus Capital | Stores your cookie choice for this category | Strictly necessary |
wp_consent_statistics-anonymous | Luxus Capital | Stores your cookie choice for this category | Strictly necessary |
wp_consent_marketing | Luxus Capital | Stores your cookie choice for this category | Strictly necessary |
wp_consent_preferences | Luxus Capital | Stores your cookie choice for this category | Strictly necessary |
elementor (local and session storage) | Luxus Capital | Supports page display and layout | Strictly necessary |
reCAPTCHA | Protects our forms from spam and abuse | Security | |
_ga | Google Analytics | Analytics | |
_ga_CLVZBBGF7V | Google Analytics | Analytics | |
sbjs_migrations | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_current_add | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_first_add | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_current | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_first | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_udata | Luxus Capital | Records how you arrived at the Site | Marketing |
sbjs_session | Luxus Capital | Records how you arrived at the Site | Marketing |
Service providers
We use service providers to run the Site and our communications, including:
- Google, for Google Analytics (only if you accept analytics) and Google reCAPTCHA. Google’s use of this information is governed by Google’s Privacy Policy.
- Our email service provider, which receives form entries and mailing-list signups and sends our emails.
- Our website hosting provider, which hosts the Site.
How we share information
We may share information:
- With our affiliate Luxus Collection LLC (luxus-collection.com), which may use your contact details for marketing.
- With service providers that help us run the Site and send email.
- For legal reasons, when we believe it is required by law, subpoena or other legal process, or needed to protect our rights, our visitors or others.
- In a business transfer, such as a merger, sale of assets or reorganization.
Third-party tracking across websites
If you accept analytics, Google may collect information about your online activity over time and across other websites. Google handles that information under its own policies. If you reject analytics, Google Analytics does not run on the Site. Google reCAPTCHA runs on our forms regardless of your cookie choices.
Do Not Track
Some browsers offer a “Do Not Track” setting. Because there is no common standard for these signals, the Site does not respond to them. You can control analytics and marketing cookies at any time with the cookie banner.
Your choices
- Cookies: use the cookie banner or the Cookie settings button to accept, reject or customize analytics and marketing cookies.
- Marketing email: click the unsubscribe link in any marketing email, or email us at info@luxuscap.com.
- Access, correction and deletion: you may ask us what personal information we have about you, or ask us to correct or delete it, by contacting us below. We may need to verify your identity before acting on a request, and we may keep information where the law requires or allows.
State privacy rights
Depending on where you live, you may have additional rights under your state’s privacy laws. To exercise them, contact us using the details below.
Age requirement and children
The Site is for adults 21 or older, and you must confirm your age to enter. The Site is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child under 13 has sent us personal information, contact us and we will delete it.
How long we keep information
We keep personal information as long as needed for the purposes in this policy, unless a longer period is required or allowed by law.
Security
We use reasonable measures to protect personal information. No website or email system is completely secure, so we cannot guarantee the security of information you send us.
Links to other sites
The Site links to luxus-collection.com, run by our affiliate Luxus Collection LLC, which has its own privacy policy and terms. Those govern any information you give that site and any purchase you make there. The Site may also link to other websites we do not control, and we are not responsible for their privacy practices.
Changes to this policy
We may update this policy from time to time. We will post the new version on this page and update the date at the top. Changes take effect when posted.
Contact us
Luxus Capital, LLC
1199 N Beneva Rd Sarasota, FL 34232
Email: info@luxuscap.com or support@luxuscap.com
Phone: (941) 253-3660 | Toll-free: (833) 486-6659
